How To Select The Right Affiliate Marketing Programs To Promote

Let's face it...there are a TON of products and services that you can choose to promote when it comes to affiliate marketing.

So, which ones are best?

Well, the answer to that question is a little subjective, and over time you'll find your own sweet spot of the particular kinds of products and niches that you have more success with and like to promote...

But, as general rule, here are a few tips...

Evergreen Products

I first like to concentrate on promoting evergreen products and services.

These are products and services that will always be in demand.

They're not based on speculation or trends.

Things like: mattresses, t-shirts, shoes, etc.

Items that millions of people purchase every day online.

And some examples more closely related to the internet marketing / make money online world would include services like: domains, web hosting, or any tool or subscription that relies on a platform or traffic source that will probably be around for a significant amount of time.

Recurring Subscriptions

The second type of product or service I like to promote as an affiliate is a subscription that pays recurring commissions.

Services like: email autoresponders, SaaS sales tools like ClickFunnels, click tracking software like ClickMagick or Voluum.

Services with a recurring model are great to promote, because if it's a really valuable tool, the more people you refer, the more you can start to build up a steady, monthly paycheck.

Then, all of your one-time payments from other products, like from the evergreen products you may also be promoting, will be on top of the recurring commissions you've built up as a baseline.


So, generally those are the two main types of products that are my favorite to promote, because they're generally the most stable.

However, I also like to include a few trending products in my affiliate portfolio, because trending products can be a nice additional income stream that can give you some steady commissions until that particular trend reaches saturation.

Some examples of trending offers would be if you were one of the first people to promote Netflix or Groupon when they came out, or services like Instacart and Uber.

In the beginning they provide a massive opportunity because not that many people know about them, and there probably aren't that many people promoting them.

But, eventually, those products and services reach a saturation point where it's not worth the effort to continue to promote them.

Especially if you're promoting them using a method like SEO (search engine optimization) that takes a little bit of time to get traction.


Another tip in regards to selecting affiliate programs is that I recommend signing up for affiliate networks like Shareasale.

The benefit of joining a network is you'll have access to and the opportunity to promote thousands of different offers all under the same umbrella, instead of having to manually apply to hundreds of different private affiliate program individually.

And just think...even if you only made one sale or commission each month from each one of the hundreds of affiliate programs inside these networks you'll likely get approved for, that could easily add up to tens of thousands of dollars in commissions every single month.

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