AdRoll is an AI-powered digital marketing platform that helps businesses generate more sales through:
Unlike traditional ad networks that simply display ads, AdRoll focuses on bringing visitors back after they've already interacted with your business.
π‘ In simple terms: AdRoll helps businesses turn more website visitors into customers by showing personalized ads after they leave your website.
AdRoll places a tracking pixel on your website.
When someone visits your site but leaves without buying, AdRoll can display personalized ads as they browse other websites, social media platforms, and apps.
This helps remind potential customers about your products and encourages them to return.
π‘ Pro Tip: Most visitors don't purchase on their first visit. Retargeting allows you to stay visible until they're ready to buy.
AdRoll works especially well for:
It's also ideal for:
AdRoll includes numerous marketing tools designed to improve conversions.
Popular features include:
π‘ Pro Tip: Dynamic product ads automatically display the exact products a visitor previously viewed, often increasing conversion rates.
AdRoll integrates with many leading ecommerce and marketing platforms.
| Platform | Integration |
|---|---|
| Shopify | β |
| WooCommerce | β |
| BigCommerce | β |
| Magento | β |
| Wix | β |
| HubSpot | β |
| Mailchimp | β |
| Klaviyo | β |
| Google Analytics | β |
| Facebook Ads | β |
Pricing
Free starter plan available, with paid plans and advertising costs based on campaign activity.
| Feature | AdRoll | Google Ads | Meta Ads | Outbrain |
|---|---|---|---|---|
| Retargeting | β Excellent | β | β | Limited |
| Display Advertising | β | β | Limited | Native |
| Email Marketing | β | β | β | β |
| Dynamic Product Ads | β | Limited | β | β |
| AI Optimization | β | β | β | Limited |
| Best For | Ecommerce Retargeting | Search Intent | Social Media | Native Discovery |
Verdict:
AdRoll excels at bringing previous visitors back to your website, making it one of the strongest retargeting platforms for ecommerce businesses.
Many visitors leave before completing a purchase.
AdRoll automatically reminds them about:
Recovering even a small percentage of abandoned carts can significantly increase revenue.
Affiliate marketers can use AdRoll to retarget visitors who previously read their:
This helps increase the likelihood that visitors return and convert.
Always make sure your campaigns comply with AdRoll's policies and the terms of the affiliate programs you're promoting.
Use AdRoll to advertise:
AI optimization helps show the most relevant products to each visitor.
Combine AdRoll with lead magnets like:
Then nurture subscribers through email marketing before recommending products or services.
One of the smartest ways to use AdRoll is after you've built consistent organic traffic.
Using SEO Affiliate Domination, you can:
This allows you to generate more value from every visitor without relying solely on new traffic.
π‘ Marketing Tip: Retargeting often delivers one of the highest returns on ad spend because you're advertising to people who already know your brand.
Is AdRoll legitimate?
Yes. AdRoll has been helping businesses grow through digital advertising since 2007 and is trusted by thousands of companies worldwide.
Is AdRoll an affiliate network?
No. AdRoll is a digital advertising and retargeting platform.
Can affiliate marketers use AdRoll?
Yes, many affiliates use AdRoll to retarget visitors who previously engaged with their content. Be sure your campaigns comply with AdRoll's advertising policies and the rules of the affiliate programs you're promoting.
Who should use AdRoll?
Ecommerce businesses, SaaS companies, agencies, course creators, and marketers who want to improve conversion rates through retargeting.
Does AdRoll work with Shopify?
Yes. Shopify is one of AdRoll's most popular integrations, making setup quick for ecommerce store owners.
AdRoll has become one of the leading retargeting and ecommerce marketing platforms thanks to its combination of AI-powered optimization, cross-channel advertising, and marketing automation.
If your business already receives website traffic but isn't converting as many visitors as you'd like, AdRoll can help you recover lost opportunities and increase the value of every visitor.
For ecommerce brands, SaaS companies, and digital entrepreneurs, it's one of the most effective marketing platforms available in 2025.
Retargeting works best when you already have a steady stream of qualified visitors.
Inside SEO Affiliate Domination, you'll learn how to build simple websites that rank in Google, attract highly targeted buyers, and generate predictable passive income through affiliate marketing. Once those visitors start flowing, tools like AdRoll can help you convert even more of them into customers and commissions.