Manychat Review: How to Make Money as an Affiliate
Disclosure: some links in this post are affiliate links. If you buy through them, I may earn a commission at no extra cost to you.
What Is Manychat?
Manychat is a chat marketing tool. It automates conversations in Instagram DMs, Facebook Messenger, WhatsApp, TikTok, SMS, and email.
You've probably seen it in action. Someone comments "GUIDE" on a creator's post, and a DM with the link shows up seconds later. That's Manychat. It lets creators and businesses talk to followers, capture leads, and sell without answering every message by hand.
Here's what you get:
- Comment-to-DM automation
- Auto-replies to DMs, comments, and Story mentions
- Welcome messages for new followers
- Email and phone number capture, including giveaways
- Tags to segment and follow up with leads
- A visual Flow Builder, plus ready-made Quick Automations
- Broadcasts, AI replies (Pro and up), and a shared team inbox
How Does Manychat Work?
For Users
- Sign up for the free plan, or start a 14-day free trial of a paid plan (a card is required for the trial).
- Connect your Instagram, Facebook, WhatsApp, or TikTok account.
- Pick a Quick Automation, like comment-to-DM, or build your own flow.
- Set the trigger word and the message people get.
- Watch the leads come in and follow up with tags and broadcasts.
For Affiliates
- Apply to the Manychat affiliate program on PartnerStack. Applications are reviewed.
- Get your link once approved.
- Share it in tutorials and creator growth guides.
- Earn 30% to 50% recurring on payments in a referred customer's first 12 months.
Manychat Pricing
Manychat prices by the number of contacts you have. Here are the plans shown on its pricing page.
| Plan | Monthly | Annual | Contacts included |
|---|---|---|---|
| Free | $0 | $0 | 25 active contacts, 4 automations, Manychat branding |
| Essential | $14 | $168 | 250 contacts, 2 channels, 2 users |
| Pro | $29 | $348 | 2,500 contacts, 3 channels, AI included |
| Business | $69 | $828 | 7,500 contacts, unlimited channels |
| Advanced | $139 | $1,668 | 25,000 contacts, unlimited channels |
Go over your contact limit and you pay for each extra contact. Manychat offers refunds within 30 days.
Always check Manychat's pricing page for current numbers. Plans change.
Who Should Use Manychat?
Manychat is a good fit if your audience lives on Instagram, TikTok, or WhatsApp and you get more messages than you can answer.
It works well for:
- Creators who give away lead magnets in the comments
- Coaches who book calls from DMs
- Ecommerce brands answering product questions
- Agencies setting up automations for clients
Who might skip it? If you don't use social media to get leads, there's not much here for you.
Pros and Cons of Manychat
Pros
- Comment-to-DM is a proven way to grow an email list
- Free plan to get started
- Easy Quick Automations for beginners
- Works across Instagram, Facebook, WhatsApp, TikTok, and SMS
- Strong tiered affiliate commissions
Cons
- Costs climb as your contact list grows
- The free plan is very limited
- AI features aren't on the Essential plan
- You depend on Meta and TikTok's rules, which can change
Manychat vs Alternatives
Manychat sits at the start of a bigger growth system. Here's how it fits with a few tools I've reviewed.
| Tool | Strength | Best for | Main focus |
|---|---|---|---|
| Manychat | Automated DMs and comment replies | Creators and brands on social | Chat marketing |
| Kit | Email newsletters and automations | Creators building an email list | Email marketing |
| Iconosquare | Social analytics and scheduling | Brands that want data | Analytics |
| Influencer Hero | Finding and managing influencers | Brands and agencies | Influencer marketing |
Manychat captures the lead. An email tool keeps the conversation going. Read my Kit review or my ActiveCampaign review for that part. For analytics, see my Iconosquare review. And for influencer campaigns, check my Influencer Hero review.
How to Make Money with Manychat as an Affiliate
Manychat pays recurring commissions on every payment a referred customer makes in their first 12 months. Your rate depends on how many paid signups you've referred in total:
- 30% for 0 to 30 paid signups
- 40% for 31 to 200
- 50% for 201 and up
There's a catch. A referral only counts if they upgrade to Pro within 90 days of signing up, and your link must be the last one they clicked. Payouts go out monthly, around the 13th, by Stripe or PayPal. Manychat doesn't list a cookie length or minimum payout, so check those in your dashboard.
The program runs on PartnerStack. My PartnerStack review explains how it works.
Here's the nice part. Manychat sells itself on social. Every comment-to-DM you see is a demo. You can start with Manychat for free and build your own automation to teach from.
Angle 1: Comment-to-DM Tutorials
Show people exactly how to set up "comment a word, get the link." It's one of the most searched Manychat topics, and it leads straight to the Pro plan.
Angle 2: List-Building for Creators
Teach creators how to turn Instagram followers into email subscribers. Manychat plus an email tool is a simple, powerful combo.
Angle 3: Manychat Setups for Specific Niches
Real estate agents, fitness coaches, local restaurants. Each one has its own use case. Niche guides are easier to rank.
Content Ideas That Rank
- Manychat review
- Manychat pricing explained
- How to set up comment-to-DM on Instagram
- Manychat vs Chatfuel
- Manychat for WhatsApp
- Best Instagram DM automation tool
- Manychat templates for coaches
Common Questions About Manychat
How much does Manychat cost?
There's a free plan. Paid plans start at $14 per month for Essential.
Is Manychat allowed by Instagram?
Yes. Manychat connects through Meta's official tools. Just follow Meta's messaging rules.
Does Manychat work with TikTok and WhatsApp?
Yes, along with Facebook Messenger, SMS, and email.
How much does the Manychat affiliate program pay?
30% to 50% recurring for a customer's first 12 months, based on how many paid signups you've referred.
Are there any conditions?
Yes. The referral must upgrade to Pro within 90 days, and your link must be the last click.
Final Thoughts
Manychat turns comments and DMs into leads, on autopilot. That's a simple promise, and it delivers.
For users, that means more leads without living in the inbox. For affiliates, it means a tool your audience already sees in action every day.
Start with one helpful tutorial. Then build from there.
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